The challenge I asked My Sales Hero to help with was “To come up with a small yellow pages ad that attracts shoppers and gets them to call. To modify the content on my web site so shoppers call and become patients - conversion numbers need to increase markedly from what we currently get in the new site.” I asked My Sales Hero to “Design a simple ad, come up with a better way of converting people to patients.” I expected My Sales Hero to “Design an ad, change some verbiage on the site” What My Sales Hero gave me was a “Great ad with a great elevator pitch for yellow pages, great campaign to move forward with which is not just about the web site, but about the entire image concept.” I felt My Sales Hero gave me “Terrific ideas I could not come up with myself, An out of the box vision for future marketing for the entire practice and my reputation.” The value? “Right now, the ideas are great. If they translate into something bigger than the whole, it is worth thousands.” My Sales Hero is “Willing to learn, explore and research, smart insight I do not have myself.” Would you engage Mark, My Sales Hero to help you again and for what kinds of projects? “Yes, in finishing my book and marketing it and tying it into the rest of the concept, for bigger ideas with implementation based on what is being designed.” -William D Charschan DCCCSP Charschan Chiropractic and Sports Injury Associates
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